Hey👋🏼, I’m Emmanuel. I design for growth by creating better product experiences that make users happy and drive business growth.

Selected Works

Redesigned campaign creation Wizard, cutting campaign drop-off by 50.6%

I led the redesigned of a high-friction experience into a step-by-step wizard reducing abandonment by 50.6% and accelerating campaign setup by 40%.

Optimization

Growth Design

Designed end to end payment and marketplace experience, improving CSAT

I led the platform’s transformation into a scalable, P2P-first financial experience, simplifying onboarding, enhancing trust, and driving key business metrics across user retention, engagement, and conversion.

Product Design

Fintech

Mobile App

Increased campaign creation by 15% with play templates.

I led the design of pre-designed campaign to streamline the campaign creation process, significantly boosting efficiency.

Template-Based Solutions

Conversion Optimization

View Project

Designing a self-serve onboarding experience to reduce time-to-value to under 30 minutes.

I spearheaded the design of a self-serve onboarding experience, streamlining the process to enhance customer conversion and reduce sales cycles.

Self-Serve

Onboarding

Activation

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Some words about my works

"What sets Emmanuel apart is his deep understanding of Product-Led Growth (PLG) principles. He doesn't just design for beauty—he designs for impact, crafting experiences that align perfectly with business goals while delighting users at every touchpoint. Whether it's mapping user journeys, optimizing onboarding flows, or rethinking product interactions, Emmanuel consistently delivers solutions that elevate the product and the brand."

Derek R.

VP, Demand Gen @LG

Side Project

As a host of the Growth Design Podcast, I have the privilege of interviewing industry leaders from top companies like Miro, Adobe, Mercury, Shopify, Tinder, and many more. Our conversations provide valuable insights that not only educate our listeners but also help me stay abreast of industry trends and inform my design decisions at work.

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